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PANELS
Interesting discussions with Visionaries, Entrepreneurs, CEOs, and Smart Business people!
Panel:
Video Link:
Social Advertising
Advertising, Marketing, and Socializing. Bringing the imagery of products
and services into focus. Creating a compelling experience that translates into loving
the products, wanting the services, and needing you
Yahoo!
Yahoo! AdLabs is a group focused on providing scientific leadership to the industry
and accelerating innovation in digital advertising products through Yahoo! Labs
Ken Mallon
VP and Head of Yahoo AdLabs
Moderator
2011
Ken Mallon is the head of Yahoo! AdLabs. Ken is a 25-year research veteran who has been a
teacher, health researcher, biotech scientist, internet researcher, and digital thought leader.
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